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Condensed Consolidated Statements of Cash Flows - USD ($)
$ in Thousands
 6 Months Ended 12 Months Ended
Jun. 30, 2024
Jun. 30, 2023
Dec. 31, 2023
Cash flows from operating activities:      
Net loss $ (47,429) $ (46,259)  
Adjustments to reconcile net loss to net cash provided by (used in) operating activities:      
Depreciation and amortization 14,460 12,296  
Provision for credit losses 548 (15)  
Stock-based compensation expense 3,747 6,614  
Gain on sale of energy group   (2,572)  
Change in fair value of contingent consideration   651  
Change in deferred taxes (2,464) (1,828)  
Amortization of debt issuance costs and debt discounts 3,027 432  
Amortization of right-of-use assets 237 649  
Imputed non-cash interest income (194) (65)  
Changes in assets and liabilities:      
Accounts receivable 14,792 16,308  
Expenditures billable to clients (9,341) 70  
Prepaid expenses and other assets 1,641 (3,501)  
Other assets 187 (1,613)  
Accounts payable 609 (7,286)  
Deferred revenue 653 8  
Accrued media payments (24,596) (34,592)  
Client advances 17,889 (2,264)  
Other accrued liabilities (1,898) 6,652  
Other liabilities 341 (2,218)  
Net cash used in operating activities (27,791) (58,533) $ (76,421)
Cash flows from investing activities:      
Proceeds from divestiture 1,800 504  
Capital expenditures (3,399) (2,697)  
Acquisitions, net of cash acquired   (50,195)  
Settlement of deferred consideration for acquisitions   (2,690)  
Net cash used in investing activities (1,599) (55,078)  
Cash flows from financing activities:      
Payment of debt principal (1,938)    
Payment of purchase consideration   (7,772)  
Taxes paid related to net share settlement of equity awards (456) (1,003)  
Proceeds from issuances of stock under employee stock plans, net 235 643  
Settlement of deferred consideration for acquisitions (1,800)    
Net cash used in financing activities (3,959) (8,132)  
Net decrease in cash and cash equivalents and restricted cash (33,349) (121,743)  
Cash and cash equivalents and restricted cash, beginning of period 80,306 185,282 185,282
Cash and cash equivalents and restricted cash, end of period 46,957 63,539 $ 80,306
Non-cash investing and financing activities:      
Fair value of shares issued for acquisition of businesses and earn-out consideration   756  
Stock-based compensation capitalized for software development $ 212 214  
Lease liabilities arising from right-of-use assets   1,436  
Shares received for sale of energy group   $ 2,021  

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